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About this Article: Read Analysis on how to get early visitors on your blog post. Are you looking for SEO of your post in WordPress blog? My Article ‘How to do SEO of your post in WordPress blog’ will help many of my friends and readers.
WordPress is one of the common and widely used open source and blogging platform. Webmasters and bloggers worldwide find it easy to optimize and its ability to grow in short span of time make WordPress one of the favourite open source scripts in the world. Different SEO techniques, strategies and patterns are being adopted by bloggers and webmasters to optimize their blogs and to achieve highest possible goals.
Blog’s optimization is not a two days job. Optimization continues for years and years actually and it normally starts effecting after 2 months. Many SEO specialists and firms take 6 to 8 months to do this job for static sites. People think that optimization of any website or blog is just limited to meta keywords and description in the source but now advancement and technology made SEO job more challenged for the bloggers and webmasters.
Bloggers who use WordPress have an edge over others because WordPress platform has a huge collection of themes and plugins which are easy to use and not very expensive if they are premium.
How to optimize your WordPress blog post and what things you need to see to optimize your blog?
1- Plugins: Plugins are the backbone of a WordPress blog. If you are not using appropriate plugins, then you will be unable to optimize your blog. Plugins directs your WordPress blog for what it is made and installed on your blog. If Plugin is for making Sitemap then it will make sitemap of your blog and you will be able to submit your sitemap to webmaster tools manually.
SEO Plugins: SEO plugins are necessary for making your blog ready to perform as per your need and aspiration. SEO plugins help blog to improve its search engines appearance and productivity to become more prominent in the search engines results. Plugins like All-in-One-SEO and SEO by Yoast are two famous SEO plugins for making meta tags and description of the blog. There are hundreds of plugins which are available on internet to work same. [Recommendations for Buying WordPress Plugins and WordPress Themes] Spam protection: Spamming is one of the problems which bloggers face every day. Spammers use different softwares to post comments and links to make backlinks. There are many Captcha WordPress plugins to avoid spammy commenting. Bloggers should use captcha plugins to avoid such problems.
Ad management: Ad placement is a total sense. Bloggers need their ads should be targeted and along with that they also prefer to make such a placement on their blogs that readers don’t get frustrated by the ads. Professional bloggers arrange and place their ads efficiently to increase clicking and readers find it easy to read the content after all, readers are coming to your blog for reading not on clicking on your advertisements.
Security Plugin: Security of your WordPress blog is very important. Bloggers work hard on making high quality content but if they are not securing their blog, they are endangering their blog by doing so. WordPress plugins like WP Security Plugin protects your blog for many malicious effects and attacks. [Recommendation: WP Security Plugin]
2- Reliable Hosting: Hosting of your WordPress should be of high quality. A WordPress without good hosting will be a waste of time and energy. Fast and high quality server helps blog to grow and perform well after all optimization done by SEO specialist or blog’s owner. Hostgator and Webhostingpad are two reliable hosting companies in the market. There are few more in the market, but I can suggest only those which I have personally experienced and they have been pretty good. [Recommendation: Hostgator and Webhostingpad]
3- Blog’s URLs: WordPress blog’s URLs play an important role in the blog’s development and success. Readers don’t read URLs for sure but search engines read. So you should be little bit conscious about making your URL good and optimized.
In WordPress blog, there is an option of permalinks in which you can select your format of URLs. Blogger should select the format of URL which helps search engines to read and know more about the content in the post. Obviously URL, title and top area of the post is important for search engines.
Also see this: Why WordPress is the best Blogging Open Source Platform?
4- Blog’s Speed: There is no way you can say your WordPress blog is optimized if your page is loading too slowly. Search engines don’t like the sites and blogs which take so much time to load and ultimately they [search engines] start decreasing their rank in the search results. So such blogs start decreasing their traffic due to such lazy servers.
5- Post Style: Make your WordPress blog’s post useful for the readers. The content should be helpful for the reader. You title of the blog post should tell clearly about your post. Don’t confuse yourself and readers with the post title. If you are going to write an article on Search Engine Optimization then don’t title it like:
‘Make your dream come true in 14 Days with your blog’
You can make it simple and straight, like:
Learn SEO and see how your blog works after Search Engine Optimization
See what I did with this title ‘Learn SEO and see how your blog works after Search Engine Optimization’ Now you have some understandable message in your title along with your keywords like ‘Learn SEO, SEO, Blog and Search Engine Optimization.
6- Quality Content: Great and high quality Content is the key to success. New Bloggers always brainstorm and search about how to make killer content for their blog. We are talking about SEO of the blog post. So your content where it should be to the point and clear for the readers, it should also contain your keywords but don’t do keyword stuffing in the post. Deliver it what you want to deliver. I recommend clear and concise message in the blog post, even ads in the middle are little annoying, so I also like to place ads before the post and at the end of the post to keep readers undisturbed while reading the article.